The General Service Badge was issued to persons who served full-time for a period of 28 days or more, continuously or in aggregate, and discharged without becoming eligible for the Returned from Active Service Badge during World War II. Persons who were discharged because of misconduct and those who were in a reserved occupation, were not eligible for the badge. The badge was also available to approved representatives of philanthropic bodies, and Official Press Correspondents and Official Photographers who met the qualifying criteria.
Eligibility for the badge terminated on 2 September 1945.
The General Service Badge is not issued posthumously.